As a wholesaler in the kid's apparel industry, finding the right brands to partner with is crucial for the success of your business. Collaborating with reputable and high-quality brands ensures that you can offer the best products to your customers. In this blog post, we will share valuable tips on how to find kid's apparel brands to work with, including utilizing online wholesale platforms, attending trade shows, and more. Let's dive in!
1. Explore Online Wholesale Platforms:
Online wholesale platforms have emerged as convenient and efficient resources for wholesalers. Platforms like FashionGo, Faire, LAShowroom, and Trendsi provide a wide range of kid's apparel brands, making it easier for you to discover new suppliers. These platforms offer advanced search filters, product catalogs, and customer reviews, helping you evaluate and select brands that align with your business requirements.
2. Attend Trade Shows:
Trade shows are excellent opportunities to connect with kid's apparel brands directly. Look for industry-specific trade shows and exhibitions that focus on children's clothing. Events like Children's Club, Playtime, and Magic Kids in the United States attract a diverse range of brands, providing you with a chance to meet suppliers in person, discuss partnerships, and evaluate their product offerings firsthand.
3. Research Industry Publications and Websites:
Stay updated with industry publications, blogs, and websites that focus on kid's apparel. These platforms often feature articles, reviews, and interviews highlighting emerging and established brands. By keeping an eye on these resources, you can discover new brands, learn about their reputation and product offerings, and reach out to them for potential partnerships.
4. Utilize Social Media Channels:
Social media platforms like Instagram, Facebook, and Pinterest are treasure troves of kid's apparel brands. Follow relevant hashtags such as #kidsfashion, #childrenswear, or #kidsclothing to discover brands with visually appealing products. Engage with their content, leave comments, and send direct messages to initiate conversations about potential wholesale collaborations.
5. Network within the Industry:
Network with industry professionals, including buyers, suppliers, and other wholesalers, to gain insights and recommendations on reliable kid's apparel brands. Attend industry events, join industry-specific groups on social media, and participate in relevant forums or discussion boards. Building relationships with individuals in the industry can lead to valuable referrals and connections with reputable brands.
6. Research Brand Directories and Associations:
Explore brand directories and associations dedicated to kid's apparel. These resources often provide comprehensive listings of brands, making it easier for wholesalers to identify potential partners. Examples include the American Apparel & Footwear Association (AAFA) and the Children's Apparel Network (CAN), among others.
7. Reach out to Local Boutiques and Retailers:
Contact local boutiques and retailers in your area that specialize in kid's apparel. Inquire about the brands they carry and ask for recommendations. Establishing relationships with these retailers can provide valuable insights into the kid's apparel market and potential collaborations with the brands they stock.
Finding kid's apparel brands to work with as a wholesaler requires diligent research and exploration of various channels. Online wholesale platforms like FashionGo, Faire, LAShowroom, and Trendsi offer extensive product catalogs and user-friendly interfaces. Attending trade shows allows you to connect with brands in person, while industry publications, social media, and networking opportunities help you discover new brands and gain insights from industry professionals. By utilizing these strategies, you can build strong partnerships with reputable kid's apparel brands, ensuring a diverse and high-quality product offering for your wholesale business.
Kid’s Dream is a family & women-owned special occasion dress company located in Los Angeles Fashion District. Since 2012 we've made little girls feel beautiful on their special day with our inclusive sizing and wide variety of fashionable kid-friendly styles. Our sizes range from Baby 3M-24M, Girls 2-12, and Plus 4-20.5 because celebrations shouldn’t come with a size requirement.